We help Leaders drive digital transformation in advertising, across media and creative, by leveraging a network of AdTech and MarTech solutions that can work together to maximize advertising efficiency & effectiveness
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Key Focus Areas
Media Planning
Programmatic Buying
Creative Tech
Payments and Financing
Video Tech
Media Governance
Digital transformation in advertising: the key challenge
Digital transformation in advertising: the key challenge
While brands understand the importance of technology in advertising and marketing, it is difficult to curate the right list of partners, given the ever evolving complexity in the space.
Our Approach
Our Approach
Jobs-To-Be-Done (JTBD) is an innovation framework popularized by Harvard Business School Professor Clay Christensen, in his book, The Innovator's dilemma. We help bring this framework to life to drive digital transformation in the space of advertising (media and creative):
Identify JTBD based on brand advertising strategy
Assess best technology companies that can support JTBD
Define tech stack and roadmap with a crawl-walk-run approach
About Us
About Us
We are a network of industry experts who have 100+ years of cumulated professional and academic experiences across leading organizations like Procter & Gamble, McKinsey & Co, Amazon Ads, Harvard Business School, among others.
At Mosaico Tech Net, we draw inspiration from the ancient art of mosaics. Just as skilled artisans combined various small stones or shells to form stunning visuals, we skillfully weave together diverse tech solutions to drive brand growth.
Our expertise lies in designing, recommending and helping onboard media and creative tech stacks. These are always tailored to the specific brand needs and jobs-to-be-done (JTBD), to help brands realize the full potential of their advertising investments.
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